About

Hello

I’m Aaron. I’ve been writing software for 15 years and I’m still shipping things I actually want to use.

What I Do

I build native apps for macOS and iOS. The goal is always the same: solve one problem well, respect the user’s privacy, and keep it out of the way. You can see what I’m shipping in the Apps section.

I also founded Webward, a B2B SaaS development and design agency. Webward helps software companies grow through content and SEO. Spending 15 years building and shipping software gives you a different perspective on what developers and technical buyers actually respond to, and that informs everything we do there.

Why Both

I started building apps because I kept running into problems I thought I could fix. Founding a development and design agency came from the same instinct: I watched good software fail not because the product was bad, but because nobody could find it. I wanted to fix that too.

The two sides reinforce each other. The apps keep me sharp as a builder. Webward keeps me grounded in what actually works when you’re trying to reach people.

Get in Touch

Reach out through the contact page or visit webward.com if you’re looking for SaaS development and design help.